Citrus
Introducing India's First
Reefer Container booking app for perishable exporters
- About Citrus
- Features
- Required Solution
- Technology Stack
- Technical Challenges
- Outcomes
Introducing India's First
Reefer
Container
booking app for
perishable
exporters
Book Your Reefer Containers from anywhere.
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Purpose.
There are lots of Indian goods like pharmaceuticals, jewelry, vehicles, spices, and food products that are huge demand in abroad, and India is exporting many of them via cargo.
But exporting food is a challenging perishable good, 37% of them go to waste annually because of inadequate infrastructure and Handling temperature-sensitive cargo.
Where does it come from?
Innovative Methods of Programming
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Learning Through Play
Innovative Methods of Programming
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Learning Through Play
Innovative Methods of Programming
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100% Confirmed DO
Citrus Freight digital solution provides cloud-based platform to deliver perishable cargo with customs clearance & surface transport. Our supporting services like Insurance, Buyer identification, trade finance complements the entire solution very well.
Search Rate
Multiple shipping line rates will give you the freedom to book with your preferred line at a better price.
Select Schedule
Live Vessel Schedule for the accurate planning and move like a pro
Place Booking
Simplified ocean freight booking process for perishable exporters, all through at your comfort of mobile.
Now Relax
Citrus is the only app in India that provides Confirmed DO guarantee for perishable cargo shippers
Required Solution
A powerful backend + Admin system
A resilient backend system for accurate tracking and scheduling support and analytics overview in the admin panel
A neatly designed, performant Mobile app
Exceptional user experience, robust functionality, and cutting-edge technology, delivering unparalleled value and satisfaction to users
Informational website
For marketing and spreading awareness about products and logistic ecosystem
Technology stack
Technical challenges
- Creating super straightforward UI to cover main features without hessel
- Provide live updates of Current rates and Vessel schedules
- In-app KYC for document approvals, Taking care of all government compliances
- In-app KYC for document approvals, Taking care of all government compliances
- Tracking User journeys accurately for in-depth analysis of customer behaviour to help make data-driven decisions for marketing as well as product development
- Marketing analysis and traffic measurements from various social platforms and physicals events
- Referral and Rewards program algorithm according to user behavior insights
Outcome
- By Installing our developed system they reduce booking process costs by 20% and increase accuracy in booking details.
- Also providing booking and cargo shipment process updates increases transparency and client trust in them.
- Citrus Freight received more organic inquiries and bookings because of the online rate and vessel details feature.
- Referral and reward insights with algorithm implementation lead to organic growth which will generate long term revenue, increase genuine user base.
