The Freshener : Warehouse Picking Automation System

Transforming warehouse operations through intelligent picking automation and real-time inventory intelligence. Built to reduce costs, minimize errors, and deliver 100% fulfillment reliability for modern distribution centers.

Industries

E-commerceIoT SolutionsWarehouse ManagementLogistics & Fulfillment
The Freshener : Warehouse Picking Automation System

Services

Real-Time Warehouse Operations
Custom Software Development
IoT System Integration
Order Management Solutions
Fulfillment Process Optimization
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Client

Introduction

The Freshener is a leading custom car air freshener brand that processes a high volume of personalized customer orders. As order volumes continued to grow, the warehouse team needed a more efficient way to organize, locate, and dispatch orders without slowing down fulfillment operations.

Integrated warehouse software with IoT-enabled pick-to-light hardware to streamline order picking and improve warehouse efficiency.

The Freshener : Warehouse Picking Automation System

Challenges

Technical and operational challenges that needed to be solved to create a scalable and efficient warehouse picking automation system.

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  • A growing number of daily orders increased warehouse management complexity.

  • Orders were organized in bucket-based storage locations rather than traditional rack systems.

  • Warehouse staff spent valuable time manually searching for specific orders.

  • The manual picking process slowed down order fulfillment and dispatch operations.

  • Human error during order retrieval increased the risk of incorrect order selection.

  • The warehouse required a simple and intuitive solution that staff could adopt quickly.

The Freshener warehouse picking automation workflow

Solutions

reverseBits built The Freshener as a connected warehouse picking automation system that links digital orders with physical pick-to-light workflows.

  • Warehouse order mapping

    Developed a custom warehouse management system that maps customer orders directly to specific bucket storage locations.

  • Pick-to-light integration

    Integrated the platform with Voodoo Robotics pick-to-light hardware to streamline warehouse picking operations.

  • Automated retrieval workflows

    Created automated processes that trigger visual light indicators whenever an order is ready for retrieval.

  • Digital-to-physical tracking

    Linked order management data directly to physical storage locations for accurate and efficient order identification.

  • Real-time hardware communication

    Built real-time communication between warehouse orders and pick-to-light devices to ensure instant updates.

  • Simplified picking experience

    Designed an intuitive visual workflow that enables warehouse staff to locate orders quickly and accurately.

The Freshener pick-to-light warehouse automation illustration

Impact & Benefits

Reduced order retrieval time and minimized picking errors through clear visual guidance of storage locations. Improved warehouse productivity by eliminating manual searches, accelerated order handovers, and seamlessly connected physical warehouse operations with digital order management systems. Built a scalable foundation for future warehouse automation while avoiding costly warehouse redesigns.

0%misplace ration in logistics
100%business digitalised
70%reduction in turnaround time for entry/exit processing

Technology stack

Built with Python, MySQL, Amazon EC2, AWS, SQLAlchemy, Zapier, and Voodoo Robotics hardware to support warehouse automation, reliable order mapping, pick-to-light workflows, and operational integrations.

Python
MySQL
Amazon EC2
AWS
SQLAlchemy
Zapier
Voodoo Robotics
Python
MySQL
Amazon EC2
AWS
SQLAlchemy
Zapier
Voodoo Robotics

Next steps

Planned roadmap initiatives to grow and scale the platform further.

  • Warehouse order mapping

    Developed a custom warehouse management system that maps customer orders directly to specific bucket storage locations.

  • Pick-to-light integration

    Integrated the platform with Voodoo Robotics pick-to-light hardware to streamline warehouse picking operations.

  • Automated retrieval workflows

    Created automated processes that trigger visual light indicators whenever an order is ready for retrieval.

  • Digital-to-physical tracking

    Linked order management data directly to physical storage locations for accurate and efficient order identification.

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